Technical inspection
Search for duplicate pages on the site
Server response time
Checking the speed of pages of the site
Checking the layout
Checking outgoing links
Checking the mobile version of the site
Site analytics
Site traffic analytics
Traffic sources analytics
Internal optimization of site pages (On-Page Optimization)
Website Structure Analysis
Content Analysis
Traffic Source Analysis
Link Analysis
Website Technical Audit
Optimization of title tags
Optimization of description meta tags
Analysis of site content quality and recommendations for improvement
Building a correct page relinking scheme
Usability
Usability analysis and recommendations for improvement
Analysis of relevance of site pages to promoted keywords
Checking of microdata
Internal optimization (Off-Page Optimization)
Analysis of backlinks and recommendations
Analysis of site reputation on the Internet